Hidden: In Plain Sight

Exhibition

Exhibition

Exhibition

Hidden In Plain Sight is a theoretical exhibition designed to reduce fear of insects in young children through interactive and familiar design. The campaign is stylized in a scrapbook style that helps bridge the gap of fear.

Hidden In Plain Sight is a theoretical exhibition designed to reduce fear of insects in young children through interactive and familiar design. The campaign is stylized in a scrapbook style that helps bridge the gap of fear.

Things I Did

I wanted Hidden: In Plain Sight to be an interactive educational exhibition that didn't focus on shock factors like some do. This campaign included a main poster, multiple interactive infographics, four lamp post banners, four bus stop advertisements, a billboard ad, a bus wrap, instagram posts, a collection of stickers, and information placards for each insect.

Sketches

Next Project →